Trello Integration for Zoho CRM

Trello Integration for Zoho CRM enables bidirectional synchronization between your Zoho CRM records and Trello boards. Automatically sync contacts, leads, deals, and accounts from CRM to Trello cards, lists, and boards, and keep both platforms updated in real-time.

Key capabilities 

Prerequisites #

Before configuring the integration, ensure you have 

  • Active Zoho CRM account with admin permissions
  • Trello account with workspace access
  • API credentials for both platforms 

How to Install Trello Integration for Zoho CRM #

  1. Access the Trello Integration extension from the Zoho Marketplace
  2. Click Install and authorize the connection to your Trello account 
Trello-integration-for-zoho-crm-sync-connecting
  1. Grant the required permissions for data synchronization
  2. Complete the initial setup wizard

Trello Integration for Zoho CRM Dashboard and Sync Monitoring #

The Dashboard provides real-time visibility into your integration performance and sync activity.

Sync Overview

Monitor integration health with key metrics:

  • Total Records Synced: Complete count of synchronized records
  • Successful Syncs: Records transferred without errors
  • Failed Syncs: Records requiring attention

Performance Analytics

View sync performance over time using the interactive line graph. Use date range filters to analyze specific periods and identify trends.

Recent Activity

The dashboard displays your five most recent sync operations, showing:

  • Sync timestamp
  • Direction (CRM → Trello or Trello → CRM)
  • Module type
  • Record count
  • Status

Access detailed logs: Click ‘Audit Log’ to view complete sync history and troubleshoot issues.

Trello Zoho CRM Settings and Sync Configuration #

Configure sync behavior, field mapping, and automation rules to match your workflow requirements.

Sync Direction

Choose how data flows between platforms,  

trello-zoho-crm-sync-direction-settings
Zoho CRM → TrelloTrello → Zoho CRMBidirectional Sync
Sync data from CRM to Trello. Only CRM acts as the source of truthIdeal for sales-driven workflowsSync data from Trello to CRM onlyTrello acts as the source of truthBest for project-driven workflowsTwo-way synchronizationUpdates in either platform reflect in bothRecommended for integrated teams

Module Selection

Select which Zoho CRM modules to sync with Trello:

  1. Navigate to Settings > Module Selection
  2. Click Core Modules to view available options
  3. Select modules from categories:
    • Sales: Leads, Deals, Accounts, Contacts
    • Projects: Tasks, Milestones, Projects
    • Activities: Calls, Meetings, Events
  4. Click Save to apply your selection 
select-modules-to-sync-trello-zoho-crm

Sync Frequency

Set automatic synchronization intervals 

Default: Every 5 minutes. Available options, 

  • Every 1 minute (contact support to enable)
  • Every 3 minutes (contact support to enable)
  • Every 5 minutes (default)

To modify sync frequency, contact support with your preferred interval. 

trello-zoho-crm-sync-frequency-settings

Conflict Resolution

When the same record is modified in both platforms simultaneously, conflict resolution rules determine which change takes precedence 

Zoho CRM Priority

  • CRM data overwrites Trello data in conflicts
  • Use when CRM is your primary data source

Trello Priority

  • Trello data overwrites CRM data in conflicts
  • Use when Trello is your primary data source

To configure:

  1. Go to Settings > Conflict Resolution
  2. Select your priority preference
  3. Click Save

Field Mapping

Map Zoho CRM fields to corresponding Trello card fields. 

zoho-crm-to-trello-field-mapping-sync-operations

Default Mapping

The integration provides pre-configured mappings for standard fields:

  • CRM Record Name → Trello Card Title
  • CRM Description → Trello Card Description
  • CRM Owner → Trello Card Member
  • CRM Status → Trello List

Custom Field Mapping

Create custom mappings for specific business requirements:

  1. Navigate to Settings > Field Mapping
  2. Click Add Custom Mapping
  3. Select the source field from Zoho CRM
  4. Select the destination field in Trello
  5. Click Save Mapping 
trello-zoho-crm-advanced-sync-settings

Field mapping best practices

  • Ensure field types match (text to text, date to date)
  • Map only the fields needed in both platforms
  • Test mappings with sample records before production use

Historical Sync

Migrate existing records from Zoho CRM to Trello or vice versa using Historical Sync.

Performing a Historical Sync 

trello-to-zoho-crm-sync-option-selection
trello-zoho-crm-module-selection-sync-preview

Step 1: Configure Sync Parameters

  1. Navigate to Historical Sync
  2. Select sync direction (CRM → Trello or Trello → CRM)
  3. Choose the module to sync (Deals, Contacts, etc.)

Step 2: Define Date Range

Select records to sync by timeframe:

  • Last 7 days
  • Last 30 days
  • Last 90 days
  • Custom date range 
trello-zoho-crm-historical-sync-date-range-selection

Step 3: Set Record Limit

  • Specify the number of records per batch (maximum 500)
  • For volumes exceeding 500 records, contact support

Step 4: Manage Sync Queue

Control your sync operations:

  • Start Now: Begin processing queued records
  • Delete: Remove a module from the queue
  • Refresh: Update queue status
  • Clear Completed: Remove successfully synced records 
trello-zoho-crm-sync-queue-synced-records

Monitoring Historical Sync Progress

Track sync progress in real-time:

  • View queued items and processing status
  • Monitor completion percentage
  • Review failed records and error messages

Audit Log #

The Audit Log provides complete visibility into all synchronization activities. 

trello-zoho-crm-audit-log-sync-status

Viewing Sync History

Access the Audit Log from the Dashboard or navigation menu to view:

  • Sync timestamp and date
  • Sync direction
  • Module and record details
  • Success or failure status
  • Error messages for failed syncs

Filtering Audit Logs

Narrow your search using filters:

  • Date Range: View syncs within specific timeframes
  • Module: Filter by CRM module type
  • Status: Show only successful or failed syncs
  • Record ID: Find specific record sync history 
trello-zoho-crm-audit-log-filters-search

Resolving Sync Failures

View Error Details

  1. Locate the failed sync in the Audit Log
  2. Click the record to expand error details
  3. Review the JSON error message

Resync Failed Records

  1. Select the failed record in the Audit Log
  2. Click Resync
  3. The system attempts synchronization using current data

Common Error Resolutions 

  • “Field Required”: Add missing field data in the source system
  • “Permission Denied”: Verify user permissions in both platforms
  • “Record Not Found”: Confirm record exists and isn’t deleted
  • This request exceeded the current API rate limit. The limit resets automatically, or support can help if the issue continues. 

Exporting Audit Data

Export sync logs for reporting or compliance:

  1. Apply desired filters to the Audit Log
  2. Click Export
  3. Select format (JSON)
  4. Download the file

Reset Connection #

Switch to a different Trello account or reset the integration.

Resetting Your Trello Account

Warning: Resetting the connection deletes all previously synced records.

  1. Navigate to Settings > Reset
  2. Click Reset Connection
  3. Confirm the action
  4. Authorize your new Trello account
  5. Reconfigure integration settings

Benefits of Trello Zoho CRM #

Automated Workflow Synchronization

Eliminate manual data entry by automatically syncing records between platforms. Updates made in either Zoho CRM or Trello propagate automatically based on your sync frequency settings.

Unified Data Visibility

Access customer information and project status from either platform. Sales teams view project progress in CRM, while project teams see customer details in Trello.

Enhanced Team Collaboration

Keep sales and project teams aligned with shared, up-to-date information. Reduce communication overhead and prevent data discrepancies.

Time Savings

Reduce administrative overhead by automating record creation and updates. Focus team effort on high-value activities instead of data management.

Data Consistency

Maintain a single source of truth across platforms. Conflict resolution rules ensure data consistency even when simultaneous updates occur.

Frequently Asked Questions #

1. What are the benefits of integrating Trello with Zoho CRM?

The integration synchronizes customer and project data between the two platforms, enabling sales and project teams to access shared information without requiring manual data entry.

2. How do I set up the Trello integration?

Install the extension from the Zoho Marketplace, authorize your Trello account, and configure sync settings, including direction, modules, and field mappings.

3. What data synchronizes between Trello and Zoho CRM?

The integration synchronizes CRM modules (Contacts, Leads, Deals, and Accounts) with Trello boards, lists, and cards. You control which modules sync through Settings.

4. Can I customize which data fields synchronize in the Trello integration?

Yes. Trello allows you to customize which data fields are synchronized between your CRM and Trello using Field Mapping settings. This helps ensure only relevant data is synced, aligned with your workflow and reporting needs.

5. Can I track Trello activities within Zoho CRM?

Yes. Synchronized Trello activities and updates appear in the corresponding CRM records based on your field mapping configuration.

6. How do I troubleshoot sync issues in the Trello integration?

Check the Audit Log to review detailed error messages for failed Trello syncs. Common issues include missing required fields, insufficient permissions, and API rate limits. After resolving the issue, use the Resync function to retry the failed synchronization. 

Get started with the Trello for Zoho CRM on https://xapplets.com/zoho-crm-trello-integration. Connect Trello in minutes and start syncing your data automatically.